MBMH Sales, Marketing & Public Relations Expertise
- Negotiations and contracting with partners (TO, On line TO, Niche Operators, Travel Agents,
Mice). supervising brochure & web exposures, conduct marketing activities and specific
- Ongoing monthly sales calls to luxury travel agents within the French market.
- Attending all relevant trade shows in our markets.
- Organization of road shows, familiarizations trips & showcases.
- Arranging individual and dedicates sales missions for your Executives.
- Product trainings for tour operators' reservations team.
- Constant monitoring & analyzing the strategy according to your goals.
- Yearly Sales & Marketing Plan.
- Development of tactical Sales and Marketing campaigns to maximize sales.
- Brochure Mailings and email blasts to French travel trade.
- Relationship Marketing: Joint promotions between hotels to be more cost effective.
- Distribution of hotels' collateral and news to selected target contacts.
- Additional support at luxury travel trade exhibitions such as WTM, ILTM, ITB…
- Strategic plan for new openings and launches.
- Monthly reporting.
Public Relations - Press & Influencers
- Constant strategic counsel on Media and PR communication for French speaking market
- Personalization of a specific journalists & influencers database for each client. We are in daily
contact with journalists from print, online, radio and tv on various topics such as Trade tourism,
hotels & travel, gastronomy, family, senior, interior design, wedding, news magazine and
newspapers, women’s and men’s publications, economic and business, luxury & fashion, MICE,
airport & inflight mag, yachting, people & lifestyle.
- Pitching your brands among these journalists and influencers
- Writing (or translation) and sending of press releases and press kits
- Organization of individual or group press trips
- Organization of individual or group blog trips
- Organization of one-to-one press meetings
- Editorial monitoring
- Organization of fashion shootings in hotels vs visibility
- Media partnerships
- Monthly reporting
- Press book
This MBMH overview of our Sales, Marketing & PR activities is tailor made according to the request of each Hotel & Resort. MBMH also provides an “A la carte services” according to your goals.
You need a Sales, Marketing and/or PR representation to promote your hotel on our markets and you would like to receive a proposal of services, your success begin by a simple click to contact us by ringing the MBMH's bell...